Purpose: To assist you in successfully creating your own professional in-home, or office-based bookkeeping and accounting service. Average time to complete: 10 Hours
Session 1 — A Food Service Business
Income tax forms you should become familiar with
CASE STUDY: Prepare all journals, general ledgers, subsidiary ledgers, and financial statements for Alfredo's Deli
Session 2 — Fast Track Your Startup
What you need to do to ensure success
The four fears that will stop your individual progress and what to do about them
Seven issues every freelancer should consider when starting an accounting service
Step-by-step process of starting right
What equipment you need to make it work
What to put on those business cards
Session 3 — Marketing — It's More than Advertising
The "Key Three" marketing strategies that everyone should begin with
Nine additional marketing strategies that will win you clients
Proven marketing letters
Preparing your "30 Second Commercial"
Keep your name in front of your contacts
How to network with the pros
Sessions 4-6 — Professional Presentations and Fee Calculations
Make every contact count
The three objectives of every presentation
Getting the client to scream "Yes"
Calculating a fair and honest fee for your services
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